
Valorie Robles — Chief Operating Officer
Plans and directs administrative, financial, and operational activities at BrightApps — and serves as advisor to the CEO.
Background
Valorie Robles is the Chief Operating Officer (COO) at Bright Apps, where she plans and directs all administrative, financial, and operational activities while acting as an advisor to the CEO. She prioritizes critical issues, organizes necessary information, and serves as a gatekeeper between top management and other stakeholders. Additionally, Valorie provides oversight and guidance to high-priority projects and manages departmental functions within the broader corporate structure.
Valorie's skill set includes strategic and tactical planning, statistical reporting, calendar management, website management, process improvement, and client relationship management. She excels in maintaining high-level confidentiality, branding and marketing, editing and proofing, strategic planning, inventory management, social media and SEO, detail orientation, government contracts, problem analysis and resolution, team building and event coordination, business writing and communication, and budget management and ROI analysis.
Among her proudest accomplishments is coordinating and implementing team benefits, converting all team members from 1099 contractors to W2 employees, and establishing a structured HR handbook and company infrastructure. She is particularly proud of the upcoming marketing and rebranding initiative set to go live soon. Valorie's commitment to excellence and strategic vision has been instrumental in driving the company's success and growth, fostering a collaborative and innovative environment.
Valorie holds a Bachelor of Science in Business Administration, a Project Management Certification, and is a Certified Scrum Master. She is a polished, highly ethical, and articulate leader whose milestones have led her to be a Chief of Inspiration. Having worked in several industries, from non-profit to concierge services, she is a natural communicator skilled in building functional and productive relationships with colleagues, executives, senior managers, and vendors.
Focus areas
- Vendor Management
- Contract Account Negotiations
- Government Compliance & Regulations
- Communication Strategist
- Time management & planning
- Project Development
- Resourcing
- Scope Management
- Website content and development
- Social Media
- SEO / Branding
- Marketing
- Strategic Planning
- Business Strategy
- Day-to-Day Operations
- Team Liaison
- Contract Management
- Procurement
- Account Auditing
- Project Management
- Creation of a diverse, ethical, and inclusive business model to support an innovative agile team while providing concierge service to internal and external partners.
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